I find great thrill and have incredible passion for the development, research and brainstorming of ideas. Particularly ideas that result in lasting connections between (brands/products/services) and consumers. I don’t love it because it sells. I love it because it works (and of course, working typically results in profits). I study and have an incredibly strong interest in sociology, psychology and the entire concept around “what motivates people” to perform certain actions or think certain ways. I examine society, trends and universal “truths” and connect new ideas in an effort to hopefully make the peoples lives easier and more enjoyable. The entire process is thrilling. I’ve set my time and focus on making connections and solving problems in peoples lives. Marketing, advertising, creativity, software, technology are just some of the ways this is made possible.
Founder & CEO | Aaron M. Buch